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McCann Erickson is ratcheting up the global expansion of McCann Enterprise, the company’s business-to-business agency, which launched in London in 2010 and this year opened offices in Singapore and Munich. The micro network has also begun working closely with McCann’s existing B2B operations within the Interpublic agency’s operations in New York, Salt Lake City and Sao Paulo.
McCann Enterprise’s growth has been driven by international assignments from clients like Nestlé Professional, Tata Communications, Tata Steel, Merck Animal Health, Toshiba, Fiberweb, Skandia, Deloitte, McKinsey, Akzo Nobel, SG Blocks, Kimberly Clark and Cargill ETM.
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