Maybe I'm a Mac and a PC

While Apple’s “I’m a Mac, I’m a PC” ads have fostered the notion that Mac and PC owners are distinct human types, the reality is muddier. A report this month by The NPD Group says 85 percent of households that own an Apple computer also own a Windows-based PC.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in