MasterCard, Bubblicious Reveal Creative

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NEW YORK As the Super Bowl looms, MasterCard and Bubblicious have released details about their spots airing during the big game on Sunday.

The 30-second MasterCard ad, via McCann Erickson in New York, features 10 different advertising icons, ranging from Count Chocula and the Pillsbury Doughboy to the Vlasic Stork and Chef Boyardee. It will air during the fourth quarter.

In the spot, directed by Kinka Usher, all of the characters sit around the table. The voiceover details how much each food item on the table costs.



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