Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK Kerri Martin, director of brand innovation at Volkswagen of America since April 2005, has left the carmaker.
In her post, she oversaw national and regional marketing, public relations and consumer insights for the United States and Canada. Five months after joining VW, the company shifted its creative account from Havas-owned Arnold in Boston to MDC Partners’ Crispin Porter + Bogusky in Miami.
CP+B had worked closely with Martin when she was marketing communications manager at BMW’s Mini Cooper, where she served immediately before VW.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in