Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
David N. Martin, a co-founder of The Martin Agency, died Tuesday at his home in Richmond, Va., at the age of 82 after a battle with cancer. On Wednesday, his former agency saluted his memory with a tribute ad, playing off one of his great early successes—the "Virginia is for lovers" campaign, which launched in 1969 and became one of the most celebrated tourism slogans of all time.
Martin graduated from Hampden Sydney College in 1952 and went on to found what was first called Martin & Woltz, with his partner George Woltz, in 1965.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in