Marketing to Women From Its Earliest Days Has Kept Keds Running for 100 Years

And the original Champion shoe never looked younger

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        Keds' new Made in America line takes its inspiration from the brand's classic designs of yesteryear. Keds

In 1916, women in America couldn't vote, serve in the military or, in most states, serve on juries. A woman of 1916 would have had an extremely difficult time obtaining a divorce, getting into to an Ivy League college or starting a career. Another thing an American woman had little hope of doing in 1916, at least during the first half of the year, was finding a brand of shoe that actually let her move around.

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