Marketing Morsels: Captain Morgan Tackles Shotface, Diageo Sets 'Happy Limits' and More

A sampling of this week's brand stunts

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Welcome to Marketing Morsels, a menu of delightful news items from the past week. Enjoy the assortment!

Morsel #1: Captain Morgan Has a Solution for Shotface

Ever taken a shot and felt that burn that makes you cringe? Captain Morgan wants you to stop pretending to enjoy the scorched-throat sensation and instead enjoy its new Sliced Apple flavor. The central ad features an ‘80s-style soundtrack and actor Charles Melton, whose “amazing face” can’t stand to be marred by shotface.

Morsel #2: Know Your Happy Limit

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