Marketers Will Be Tempted to Dial Back Their Diversity Under Trump. We Can't Let Them

Now is not the time to 'wait'

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"Frankly, I have yet to engage in a direct action campaign that was 'well timed' in the view of those who have not suffered unduly from the disease of segregation. For years now I have heard the word 'Wait!' It rings in the ear of every Negro with piercing familiarity. This 'Wait' has almost always meant 'Never.'"