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CHICAGO Just weeks after naming its first network chief creative officer, independent network Marc USA has tapped Gordon Robertson as group creative director, helping lead the shop’s flagship Pittsburgh office.
Robertson, 43, will work with Ron Sullivan, who is also a gcd, to lead creative on all the shop’s business, including True Value, Karastan and Peterbilt. They will report to Bryan Hadlock, who was named CCO overseeing five Marc offices in April.
“As fast as our business is changing, what hasn’t changed is the importance of a great idea in every campaign,” said agency CEO Michelle Fabrizi, in a statement.
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