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Here’s a bit of Internet Age heresy from small-business owners: 46 percent regard it as a “myth” that every company needs a Web site.
That’s one tidbit from a release this month of supplemental data from the ongoing Discover Small Business Watch polling. When small-business owners were asked in an August round of polling whether their company has a Web site, fewer than half (45 percent) said it does.
Among respondents whose business doesn’t have a Web site, the foremost reason (cited by 41 percent) was that “my business doesn’t need one.”
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