Making the Best of Their Not-Young-But-Not-Dead Phase

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Midlife crisis isn’t all it’s cracked up to be. A survey by AARP finds 45-55-year-olds largely upbeat, though some subgroups are less bubbly. On the broad question of how satisfied they are “with the way your life is going these days,” 53 percent declared themselves “very satisfied” and 35 percent “somewhat” so; 3 percent were “very dissatisfied” and 6 percent “somewhat” so. Respondents whose household income tops $100,000 were about twice as likely as those making under $30,000 to be very satisfied (71 percent vs.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in