Maiorano Media Opens in Vegas

Dawn Maiorano has launched Maiorano Media Group in Las Vegas, where she will serve as partner and strategic media director. Maiorano is the former vice president and director of media at Merica Agency/Outback Media in Las Vegas, where she oversaw strategic marketing plans for local businesses including Cox Communications, Fashion Show Mall and Summerlin. With a specialization in Internet and alternative-media marketing, she has also guided media placement for R&R Partners (Las Vegas), D’Arcy Masius Benton & Bowles’ Coca-Cola brands (New York) and Subway Sandwiches (Milford, Conn.).