Maine Initiates Tourism Search

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.




BOSTON-The Maine Department of Economic & Community Development has chosen finalists for a $1.8 million tourism ad assignment.
Competing for the account, which comes up for review at regular intervals, are incumbent Swardlick Marketing, PerryBanksKemp and Hauptman & Partners, all Portland, Maine, sources said. Swardlick, which has handled the business since 1994, is pitching with destination marketing specialist AMW, a Toronto-based agency that handles tourism for the province of Ontario, sources said.
The review questionnaire issued by the state generated about a half-dozen responses, according to a representative at the tourism office.




AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in