Mailchimp’s New Rebranding Effort Celebrates Other Businesses That Have Also Outgrown Their Names

It's not just email anymore, remember?

R/GA made the campaign. Mailchimp

You probably know Mailchimp as a handy “set it and forget it” email marketing tool.

@PatrickCoffee patrick.coffee@adweek.com Patrick Coffee is a senior editor for Adweek.