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Creative director Steve Luker, who left Publicis & Hal Riney before the shop’s fortunes waned with the Saturn loss last month, has returned to Goodby, Silverstein & Partners.
Luker, 37, is again teaming with Goodby partner and creative director Steve Simpson. The duo will run the agency’s Hewlett-Packard business.
“We got one of the best teams in America now. They are powerful,” agency co-founder Rich Silverstein said.
Luker joined Goodby in 1995 from Cole & Weber, Seattle.
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