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NEW YORK A new campaign for Century 21 Fine Homes & Estates from Lowe Worldwide aims to inspire a broader audience to move upmarket.
A color print ad by the New York agency shows a Century 21 Fine Homes & Estates sign hanging from an Ionic column. Accompanying text reads, “There is a difference between a home and a home of distinction.” No tagline was created for the ad, but the Century 21 System recently unveiled five new commercials that close with “Real estate for your world.”
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