Lowe Chooses Post-Merger Leadership

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NEW YORK Lowe has named the top executives who will lead the agency’s departments following its merger with Interpublic Group sibling Bozell.

From the Bozell camp, Ruth Ayres, who joined the New York shop as managing partner and director of marketing last May, will oversee new business efforts as evp, director of marketing. Andrew Chinich, head of broadcast production, will continue in that capacity at the newly combined agency. He will be the third evp, director of broadcast production for Lowe in a year; last fall, Lowe hired Nick Felder to replace Bob Nelson, who followed former Lowe creative chief Lee Garfinkel to D’Arcy Masius Benton & Bowles in New York.

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