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LOS ANGELES – Mike Lotito says the past 17 years have been a training period that has prepared him to take the No. 2 post at Western Initiative Media Worldwide’s North American operations.
As media chief at sister Interpublic Group agency Ammirati Puris Lintas, New York, and at McCann-Erickson and D’Arcy Masius Benton & Bowles before that, Lotito gained firsthand experience leading a large media group.
“In joining Western, I truly feel I can put that experience to work,” he said.
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