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In a television spot for BellSouth Mobility DCS, a tuxedo and a seldom-walked bassett hound are among items stripped from their owner to make a point about the client’s new “Save Your Minutes” promotion. The ad was created by Long Haymes Carr in Winston-Salem, N.C.
The Atlanta-based supplier of wireless technology has launched a program that allows new subscribers to roll over unused minutes from one month to the next for one year.
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