Brand Marketing Loafer By Adweek Staff|August 1, 2006Share By Adweek Staff|August 1, 2006Share A band of Abe Lincolns is determined to give power back to the penny. Here, they mug a guy to remove the pennies from his loafers so the coins can be put to better use. Virgin Mobile is introducing its new Penny Texting feature. Adweek Adweek