Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
LOS ANGELES L.L. Bean has selected Omnicom Group’s GSD&M Idea City in Austin, Texas, to handle creative duties on its ad account following a review, the client has confirmed.
“We were impressed with GSD&M’s understanding of L.L.Bean’s brand and customers, as well as their insight into the opportunities of our evolving multi-channel marketing strategies,” said Steve Fuller, client svp, marketing.
Said Duff Stewart, shop president and COO: “We are honored that they’ve entrusted us to help grow their business and steward their legendary brand.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in