Lipton Brisk Puppets Strike Back on Web

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NEW YORK — After Lipton Brisk gave its spokespuppets the boot during the Super Bowl, the claymation characters are using the Web to gain grassroots support for their reinstatement.

In a continuation of the TV effort, a three-part, Web-only documentary “captures the angry puppets as they organize their protest and struggle to re-establish their spokesperson status.” The story unfolds at http://www.puppetsagainstbrisk.com , developed by New York-based digital@jwt.

In episode one of “Puppets Strike Back,” documentary filmmaker D.A.



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