Levi's to Host Anti-discrimination Campaign Launch

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The Original Levi’s Store in New York will host the launch of Levi’s national anti-discrimination campaign, a three-week fundraising promotion to benefit MTV’s “Fight For Your Rights” charities working to take a stand against discrimination.

Pop stars Destiny’s Child, which appears in Levi’s national print ads in September issues of teen and fashion publications, will be on hand for the kick-off.

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