Levi Shops Brace for Changes




Latest Management Overhaul Could Spell Agency Shifts
SAN FRANCISCO–Agencies are watching and waiting for fallout from Levi Strauss & Co.’s shakeup of its marketing department last week to reach the agency roster.
Some sources see the shakeup as a reprieve for TBWA/Chiat/ Day which handles the ailing Levi’s brand.

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