How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

ONDCP verdicts bring back that sinking feeling

The ONDCP case and verdicts [Adweek, Feb. 28] have shaken to the core many of us managers who have ever worked on a government or regulated client at an agency.

We’ve all felt the financial pressure to “bill out inventory” and wrangle unsympathetic creatives’ timesheets on all kinds of accounts, to meet group, office or divisional projections.

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in