Let's Talk About Brand Podcast: Thought Leadership With Katie McKiever

Learn what Thought Leadership means and who it can benefit

Brandweek will feature live discussions with marketing pros at ULTA Beauty, Converse, UPS and more. Meet us in Miami Sept. 11–14 to boost your business and elevate your brand.

Thought leadership. We’ve all heard the term. But what exactly does it mean, and who can it benefit?

Katie McKiever, social media and personal brand consultant, discusses why thought leadership matters for all professionals, and how we can earn some of it for ourselves.