Let's Talk About Brand Podcast: Sustainability With Smakk's Katie Klencheski

How to make an impact that resonates with your customers

Leaders from Glossier, Shopify, Mastercard and more will take the stage at Brandweek to share what strategies set them apart and how they incorporate the most valued emerging trends. Register to join us this September 23–26 in Phoenix, Arizona.

“Brand sustainability” means different things to different people, different brands and even different industries.

So what is it really, and how should your brand respond?

Katie Klencheski, founder and creative director of branding shop Smakk Studios, discusses what brand sustainability is and how companies can make a meaningful impact that resonates with their customers.