Leo Again Looks West for Talent

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With the hire of its second high-profile outsider creative team in less than a month, Leo Burnett again diverted from its long-standing tactic of developing its own talent and leadership.

“Agencies change over time,” said deputy chief creative Mark Tutssel, brought in from Burnett’s London office last November as an agent of change.

The shop last week hired CD Jeff Labbé from TBWA\Chiat\Day in San Francisco and copywriter Kash Sree from Wieden + Kennedy, Portland, Ore.,

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