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NEW YORK Interpublic Group’s Foote Cone & Belding said it is installing Pam Larrick as the first worldwide chairman and CEO of interactive and direct-marketing unit FCBi.
Larrick joins from IPG McCann WorldGroup shop MRM Partners, where she had been chairman and had held the worldwide CEO title until Reuben Hendell joined as CEO from independent Digitas in September.
Larrick, 54, reports to FCB worldwide chairman Brendan Ryan, who had been running FCBi at the worldwide level.
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