Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
New York light show company ArtLumiere has teamed with independent Horizon Media to create an outdoor ad campaign that starting today will bathe three landmark buildings in the U.S. — New York’s Grand Central Station, Washington’s Union Station and the Beverly Wilshire hotel in Los Angeles — with images highlighting client History Channel’s upcoming new series America the Story of Us.
Horizon said it was the first time that ArtLumiere has used its large format projection technique to create a national brand campaign.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in