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Lacoste, the fashion brand that touts connecting cultures, is celebrating the differences that can bring people together.
Created by BETC, the newly released “Crocodiles Play Collective” ad campaign features seven creatives wearing the iconic polo shirt in their own style. Filmed across Paris, New York, Berlin, Los Angeles and London, the campaign used seven photographers to offer different perspectives.
The seven artists to feature are rapper A$AP Nast; DJ and entrepreneur Peggy Gou; skater, actor and model Evan Mock; poet Sonny Hall; dancer Salif Gueye and actresses Louise Bourgoin and Mélanie Thierry.
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