Kraft Mac & Cheese Erases ‘Send Noods’ Campaign From Its Social Media Following Criticism

Some social media users said the ads were inappropriate

Kraft's latest campaign hasn't gone over well with some people. Kraft

All traces of Kraft Mac & Cheese’s tongue-in-cheek “Send Noods” campaign that debuted last week in time for National Noodle Day have been erased from the brand’s social media channels as a result of backlash the brand received.

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@Minda_Smiley minda.smiley@adweek.com Minda Smiley is deputy Agencies editor at Adweek.
@hiebertpaul paul.hiebert@adweek.com Paul Hiebert is a CPG reporter at Adweek, where he focuses on data-driven stories that help illustrate changes in consumer behavior and sentiment.
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