Knight Takes Stock With 'Barron's'

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NEW YORK Saturday marked a milestone for Dow Jones’ Barron’s. For the first time in its 86 years, the financial publication included a national advertising insert.

The 16-page supplement, created for New York stock trading firm Knight Capital Group by its ad agency, Omnicom’s Doremus, was distributed to more than 200,000 readers via the magazine and insert wrapped in Knight-branded poly-bags.

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