Knight Joins Gearon Hoffman

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BOSTON-Robert Knight has joined Gearon Hoffman as senior vice president and director of business development, a new position at the midsized agency.

Knight will work with agency principals Dan Gearon and Bob Hoffman to lure new accounts.

Prior to joining the Boston-based shop, Knight served as vice president of marketing at real estate site Smartcity.com, Cambridge, Mass. He has an extensive background in broadcast sales, mainly with Knight Quality Stations, Boston, a radio concern once owned by his family.

Both Knight and Hoffman, the agency’s president, cited that sales background as a plus as Knight makes the transition to the agency business.





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