Knees Takes Charge of Callaway Marketing

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LOS ANGELES Former PepsiCo and Unilever executive Bill Knees has been named senior vice president of marketing at Callaway Golf, according to the company.

Knees, who reports to president and CEO George Fellows, will oversee marketing and brand development for Callaway, Odyssey, Ben Hogan and Top-Flite products.

Knees was most recently vice president of brand development at Unilever’s Greenwich, Conn., office. In recent years he has worked on brands such as Diet Pepsi, Ragu, Snuggle and Dove.

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