Kilgannon Drops McReynolds From Name

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ATLANTA Kilgannon McReynolds has changed its name, striking the McReynolds reference, the shop said.

Now known as Kilgannon, the independent Atlanta shop also has a new logo.

The shop began as The Kilgannon Group, a database marketing company, in 1988 with Rena Kilgannon as the principal. Rick McReynolds, a brand consultant, joined the shop in 1997 and the agency added a creative department.

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