KGF Consolidates Brands at JWT



CHICAGO – In a surprise move, Kraft General Foods last week consolidated its premium cottage cheese, sour cream and dips products, worth roughly $5 million, with J. Walter Thompson/Chicago.
JWT succeeds Young & Rubicam/N.Y., which handled the Breakstone brands sold basically in the East, and D’Arcy Masius Benton & Bowles/N.Y.,

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