Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
The phenomenon of Netflix series Stranger Things has produced a resurgence of interest in ’80s horror movies. Now chicken restaurant chain KFC is looking to tap into that interest from younger consumers by producing its own short film in Spain, featuring killer pizza.
The fast-food chain has released La Massacre—a 14-minute short film, which tells the often-told story of five teenagers who travel to a remote cabin in the woods to enjoy a weekend away. However, once they reach it, they are stalked and killed by a terrifying entity shaped like a pizza.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in