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Tired of all the rubberneckers staring at those cute Volkswagen Beetles on the road? Just wait.
Following in the footsteps of Nintendo, which last year used a fleet of yellow Bugs to promote its Pokemon game, one Las Vegas startup marketing company is capitalizing on all the attention the vehicles are getting by forming “Bugs on the Move,” a fleet of ’99 Beetles that will be converted into moving ads, much like the popular wrapped buses.
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