Keanu Reeves Wasn’t Fazed by the Life-Threatening Stunts in His Squarespace Super Bowl Ad

Yes, that's really him on top of a motorcycle at 45 MPH

SquareSpace

It might not come as a surprise that Keanu Reeves was 100 percent on board with the idea of standing on top of a motorcycle that would barrel down an open stretch of endless road at 45 miles per hour in the middle of the desert in Lancaster, California. When Squarespace presented the idea (which would go on to be the premise for the brand’s fifth consecutive Super Bowl ad) to Reeves, his first question wasn’t about stunt doubles, or how they’d superimpose his face. Rather, he wanted to know how they’d pull it off. Because yes, Reeves is actually standing on top of a moving vehicle in that ad, contrary to what you might think.

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@ktjrichards katie.richards@adweek.com Katie Richards is a staff writer for Adweek.