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Latest Tourism Contract Expires as Shop Breaks Foliage Ads
BOSTON–Paul Kaza Associates is defending its Vermont tourism business against at least two competitors.
The six-year incumbent is going up against Trinity Communications in Boston and a team of agencies led by the Hayes Group in Williston, Vt.
The budget of the three-year contract, which in the past has been worth about $1 million annually, is expected to increase because it will cover promotions for eight state departments, including agriculture and economic development, per the request for proposals.
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