Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
Levi’s 501 jeans are so iconic they have their own aptly named Levi’s 501 Day, which falls on May 20. To commemorate the pseudo holiday, the brand collaborated with stylist to the stars Karla Welch on a nine-piece line that hit stores Sunday. (Welch launched her own brand, xkarla, a collaboration with Hanes, two years ago.)
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in