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I’d stop talking about the juiced-up old guys and start talking about the fresh faces that just made it to the big time. I’d take a page out of American Idol. —Guy Seese, creative director, Goodby, Silverstein & Partners, San Francisco

I would say reduce ticket prices by about 150 percent. I want to be paid to attend a baseball game. If I’m going to sit that far up, I want to be compensated. —I don’t know—seems like a Barry Bonds dunking booth in left field would draw a pretty good crowd.

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