JPMorgan Chase Hires Linda Arrington as CMO for Commercial Banking Unit

Former Estée Lauder global brand manager expected to expand marketing alliances

Chase bank
Linda Arrington started her career as a global investment banker at J.P. Morgan. James Leynse/Getty Images

Brand veteran Linda Arrington is returning to her financial services roots, beginning her second stint at JPMorgan Chase as CMO of the company’s commercial banking unit after serving as a marketing strategist at major cosmetics and clothing companies.

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@davidakaplan David is Adweek's Performance Marketing Editor and interim Brand Marketing Editor.