JOSE AND BO: Notes of the Off-Season

For those of you who’ve been wondering what Jose Canseco is up to during the off-season, an ad for a breeder of pricey pooches gives the answer: He’s been bonding with his professionally trained Timbershepherd, Dante. When they go out for a spin together, presumably Dante can do the driving. And what has Bo Jackson been up to during his off-season? Naturally, continuing the rehab effort for his hip. Making the best of Bo’s situation, a commercial by Chicago agency DiMeo-Rosen uses him to promote a Hip Season Ticket Plan for White Sox games.
Copyright Adweek L.P. (1993)