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Fitzgerald & Co. has walked off with the Johnston & Murphy advertising account.
The Atlanta agency won the estimated $4-5 million business after a quiet review that included The Richards Group and DDB, both of Dallas.
Seven-year incumbent BaylessCronin, also in Atlanta, parted company with the Nashville, Tenn.-based client in January. Dye, Van Mol & Lawrence in Nashville will continue to handle public relations and event marketing for J&M.
“We did a thorough review,” said Kevin Janiga, vice president of marketing at J&M.
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