Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
In Squarespace’s Super Bowl ad, actor turned fashion designer John Malkovich needs just one thing to build his menswear empire—his own website. Except in the ad, he’s sidelined by another guy named John Malkovich.
The 30-second spot,“Get Your Domain Before It’s Gone,” was developed with creative partners John X Hannes. In it, Malkovich tries to persuade the other, less famous John Malkovich to give him the domain name JohnMalkovich.com.
“Do you think when people contact JohnMalkovich.com, they’re actually looking for you?” he yells.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Spring Special
Save 30% Off an ADWEEK Subscription Today!
Already a member? Sign in