John Hegarty On The Spot

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The 59-year-old co-founder of Bartle Bogle Hegarty jokes that he’s had such a long career, “I now say I came into advertising round about the time that Gutenberg invented movable type.” The U.K. native was in design school when a teacher pulled out Bill Bernbach’s Volkswagen work and got Hegarty hooked on advertising.

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