Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
DALLAS Horses appear in surprising situations in new TV spots breaking Monday from The Richards Group for Lone Star Park at Grand Prairie (Texas), a horseracing venue.
In “Joggers,” two men run through a downtown area and jog in place when they get to a stoplight. A horse approaches them from behind. The narrator asks, “The horses are ready, are you?” as the scene cuts to shots of racing horses and screaming fans. The spot closes with the silhouettes of the two joggers followed by a horse at sunset.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in