Jim Beam Names 3 Finalists

CHICAGO Jim Beam has cut to three finalists in the review for its $20 million advertising account, sources said.

Still in contention are BBDO and Element 79 Partners, both Chicago, and Carmichael Lynch, Minneapolis. Cut were incumbent Young & Rubicam, Chicago, and Fallon Minneapolis, sources said.

The cut followed presentations by all five agencies earlier this week. The Deerfield, Ill., based spirts marketer is not expected to make a final decision until naming a replacement for senior vice president of marketing Tom Hernquist, who left the company in April after the review got under way.

Agency officials either declined comment or could not be reached. A Beam representative could not be reached.